IPHC · Logo Redraw & Fleet Branding · 2025

A familiar crest.
Carefully redrawn.

Before we could brand the fleet, we needed to go back to the crest. IPHC no longer had a standard version of its church logo available. We redrew the existing mark, giving the church a consistent version to work from, then applied it across the vehicles.

Client

IPHC

Year completed

2025

Work

Logo redraw

Application

Fleet branding

Dark blue IPHC vehicle with the crest displayed on its front door

An identity with history

The work started
before the vehicles.

The International Pentecost Holiness Church was established on 14 September 1962 by His Grace Comforter Frederick Modise. Over more than six decades, its members have built places of worship and a community around them. The crest belongs to that history.

Our starting point was practical: the church needed a standard version of the logo again. We redrew the existing crest so it could be used consistently, keeping the identity people already knew at the centre of the work.

Church history: FLG Modise Pentecost Foundation ↗

The existing IPHC church crest redrawn by Portfolio Creative, with its star, wreath and I.P.H.C. ribbon — The redrawn IPHC crest.

Fleet mockups

The crest on each vehicle.

The project mockups show the church crest across the different vehicles, including alternative crest treatments and a metallic finish.

Bentley · crest mockup showing the IPHC crest on the vehicle door — Bentley · crest mockup

Bentley · alternative crest mockup showing the IPHC crest on the vehicle door — Bentley · alternative crest mockup

Bentley · metallic finish mockup showing the IPHC crest on the vehicle door — Bentley · metallic finish mockup

Bentley · heritage model mockup showing the IPHC crest on the vehicle door — Bentley · heritage model mockup

Rolls-Royce · crest mockup showing the IPHC crest on the vehicle door — Rolls-Royce · crest mockup

Mercedes-Benz S-Class · crest mockup showing the IPHC crest on the vehicle door — Mercedes-Benz S-Class · crest mockup

Mercedes-Benz S63 · crest mockup showing the IPHC crest on the vehicle door — Mercedes-Benz S63 · crest mockup

Mercedes-Maybach · crest mockup showing the IPHC crest on the vehicle door — Mercedes-Maybach · crest mockup

Mercedes-Maybach · alternative crest mockup showing the IPHC crest on the vehicle door — Mercedes-Maybach · alternative crest mockup

From crest to fleet

Ready for the road.

With the redrawn logo in place, we moved on to the fleet. The same crest appears across the different vehicles, from white and silver bodywork to deep blue. The photographs below show the finished branding, up close and out in procession.

Close-up of the gold, red and white IPHC crest on dark blue bodywork — The crest, up close.

Side view of a dark blue vehicle displaying the IPHC crest — The mark in proportion to the vehicle.

Silver IPHC vehicle with the crest on its front door — A consistent point of recognition on silver bodywork.

Dark blue IPHC vehicle photographed with attendants — The same identity on dark blue.

White IPHC vehicle leading a night-time procession — The fleet in procession.

White and dark blue vehicles in the IPHC procession — A shared identity across the procession.

Dark blue IPHC vehicle in procession alongside attendants — The branding in its ceremonial setting.

IPHC crest visible on a dark blue vehicle beside attendants — The finished application in use.

IPHC · 2025

A standard to work from.

The project began with a missing standard and finished with a redrawn church crest and a branded fleet. For us, the two parts belong together: get the original mark right, then put it to work.

Project photography supplied in the IPHC fleet archive. Original image credits and watermarks retained.

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A familiar crest.Carefully redrawn.